Lori A. Senecal , previously KBS Global Executive Chairman, is responsible for driving the strategic perception over at MDC. In her capacity, she works with the MDC partner agencies in consultative plan to increase growth and cross-collaboration. Working with clients to help smoothing the structures across partner potentials is one of her major roles. When working at KBS, Lori A. Senecal centralized on the agency’s global vision and development.
Being the youngest of four children has had a profound impact on her development as it has helped shape her into the kind of leader she’s become. She has worked hard to carve out her own unique identity and success. She believes in her dreams and is always keen on taking bold steps towards its accomplishment.
Lori Senecal has believed in the power of culture to make positive impact to the society new idea introduced throughout her career. This has always been the driving factor behind her high level management standards. She has put her mind on building a culture that will inspire people. At her years in KBS, power of invention is their biggest belief and they put more attention on how to help their staff improves.
She has done more than enough for the development of the company within a short period of time there with her immense talent and hands-on approach to marketing which has helped the company to have a huge effect on both the business and culture, reveals adweek.com. Among keeping the business in check, she also had to effectively manage and coordinate with their many offices, including their international offices. As a result of this, she will retired by the end of this year.
Lori A. Senecal has improved her strategic affiliations within the industry, promoted international growth agencies, produced a new business development and led different blue chips worldwide accounts with Coca-Cola, Nestle, and BMW over the course of her career. In her duty as CEO of the MDC Partners network, a position she has maintained while with CP+B. She worked closely with different agencies leader that depicts the greatest growth and influence within the MDC Partners family.